PETTY
FASHION CAMPAIGN

CREATIVE + ART DIRECTION
PHOTOGRAPHY // PRODUCTION CINEMATOGRAPHY // EDITING

FREELANCE
JAPAN
2023

In late 2023, I had the pleasure of photographing the Social Media and Press Campaign for the Japanese Fashion Brand 'PETTY Clothing.' Taking on the roles of Creative and Art Director, I also directed the video footage as well as subsequentely editing 6 short videos for their Social Media. The entire campaign was captured using a 67 Medium Format Film Camera, set against the stunning backdrop of Izu Oshima Island.